Search engine optimization is mostly legwork: audit, prioritize, implement, measure again. nebra AI packs exactly that process into an agent.
The problem
With nebra
Every action comes with what it delivers, who carries it out and how much effort it takes. You approve, the agents do the work.
Four pages compete for the same keyword
Open Running Done
No structured data for services and location
Open Running Done
On page two for the most important query, 140 words missing
Open Running Done
Fully traceable: every step is in the history, and nothing goes live unless you approve it.
Cost comparison
In Germany, the typical agency retainer for a mid-sized business runs between €2,000 and €5,000 per month. For that you get working hours, not a guaranteed result. With nebra AI, the price depends on how much you do yourself: buy the app once and build the expertise yourself, add ready-made teams monthly, or bring me in as well. All three options are shown here at their real price. The math uses the agency's lower bound:
Marketing agency
Retainer
from €2,000per month
ongoing, usually with a twelve-month minimum term
from €24,000 per year, and again the next year
Three options
nebra AI
Use nebra AI
€99per month plus VAT
Agent board, flows, schedules and all ready-made marketing teams are included, as is every update.
€1,188 per year, cancel monthly
Add me
from €3,000per month
AI Marketing Partner: full audit of your website and rankings, a monthly strategy call, a dedicated contact. App and Experts are included.
from €36,000 per year, cancel monthly
Subscription prices excl. VAT. Until December 31, 2026 you pay €99, after that the regular price is €149 per month. Sign up before then and you keep €99.
Full width is €24,000, the lower bound of an agency retainer.
Marketing agencyfrom €2,000 per month
from €24,000every year
nebra AI€99 per month plus VAT
€1,188per year
Every year, around €22,800 stays in your business. Calculated against the cheapest agency. If your retainer is €3,500 per month, the difference almost doubles.
| Marketing agency | nebra AI | |
|---|---|---|
| Cost | €2,000 to €5,000 per month, indefinitely | €99 per month plus VAT |
| Availability | office hours, minus vacation and sick days | around the clock, weekends included |
| Response time | days to weeks, depending on workload | minutes |
| Getting started | onboarding, briefings, rounds of alignment | download the app, name your goal, go |
| Know-how | tied to people and leaves with them | lives in your app and stays there |
| Scaling | more output means more hours means more money | ten pages or a thousand, same price |
| Data | sits with the service provider | stays on your computer |
Because "agency" is not a price. Here are the typical ranges for mid-sized businesses in Germany as of 2026, so you can put your own quote in context.
| Service | Typical for mid-sized businesses | Full range | What nebra AI takes over |
|---|---|---|---|
| SEO support | €1,500 to €3,500 per month | €1,000 to €8,000 | Ranking checks, meta data, internal links, copy, weekly report |
| Social media, one or two channels | €1,000 to €2,500 per month | €600 to €8,000 | Copy and content ideas. Not the posting itself |
| Full online marketing support | €2,000 to €5,000 per month | often with a twelve-month minimum term | SEO, content, conversion, analytics and reporting |
| Conversion consulting | from about €2,000 per month | often higher per project | Analysis and variants. Not the market question |
| Hourly rate, if billed individually | €90 to €200 | top agencies in Germany, Austria and Switzerland: €180 to €300 | not needed |
The number that really helps when comparing: below about €1,500 per month, fewer than ten working hours are left after tool costs and project management. Anyone offering "SEO support" for €800 is selling you two hours a month. That is not dishonest, but it is not ongoing support.
And what none of these numbers include: the time you put in yourself. Writing briefings, attending meetings, reviewing results, following up. With a €2,000 retainer, that is typically four to six hours a month on your side.
An independent platform you run yourself, with experts that work for you around the clock. No retainer, no waiting for an open slot, no rounds of approvals for a small change.
Six tasks that come up at every agency, every month. The difference is not that a machine does them. The difference is that it never calls in sick, never forgets and never gets too expensive to do it one more time.
Load time, indexing, structured data, broken links. The agent goes through your pages against 110 points and reports what keeps Google from understanding them. Not as a list of errors, but sorted by what will make the biggest difference.
It compares what people actually search for with what is on your page. Where the intent is missed, it rewrites the copy in your voice and with your industry terms.
Which page owns which topic, and which one competes with another? The agent cleans up your internal linking so the authority flows to where you need it.
It watches what you rank for and, above all, what you just miss. That is exactly where the fastest reach gains are.
It checks whether assistants like ChatGPT or Perplexity mention your business when someone asks about what you offer. And it makes sure your pages provide the evidence those answers are built from.
At the end, a report you can show your management. What was done, what it achieved, what comes next.
More and more people no longer ask Google their question. They ask an assistant. It answers in full sentences and names two or three sources. If you are not among them, you do not exist for that customer, no matter where you rank on Google.
The good news: it is not a second craft. Assistants build their answers from the same pages Google reads. They just need more of them, in a form that can be quoted. Clear statements instead of marketing speak. Numbers you can verify. Questions that actually get answered.
That is exactly what the agent helps with. It checks whether you get mentioned for your customers' questions, finds the pages that work as evidence and fills in what is missing. Visibility on Google and visibility in AI answers are two results of the same work.
It would be easy to claim here that an app replaces everything. It doesn't. There are three things it can't do, and you should know them before you buy:
Technical fixes pay off fastest, often within a few weeks of reindexing. For content and rankings, expect three to six months, depending on how competitive your topic is. Anyone who promises you two weeks is selling you something other than search engine optimization.
It replaces the recurring work: auditing, comparing, sharpening copy, tracking rankings, reporting. That is the part you have been paying for every month. What it does not replace is spelled out openly further up this page.
Hardly. Assistants build their answers from the same pages Google reads. They just prefer clear, verifiable statements over marketing speak. If you explain cleanly what you do, for whom and with what result, both will find you.
No, your website address is enough to get started. With Search Console and Analytics connected, the agent also sees what people actually search for before they land on your site. That makes the suggestions much more precise, but it is optional.
That is exactly what the ready-made teams are for. They are included in the monthly fee: you pick a goal, the team works through it. You can still build the workflows yourself. That works, but it takes time.
The app runs on your computer. Your logins stay with you, and you never have to upload them anywhere.
In Germany, ongoing SEO support for mid-sized businesses typically runs €1,500 to €3,500 per month, and a full marketing retainer €2,000 to €5,000, usually with a twelve-month minimum term. Billed by the hour, reputable rates range from €90 to €200.
Then let us know. The app is the first step, not the only one.
One month of agency costs more than a year of the app. Give it your website and see what it finds. If there is nothing useful, cancel after a month.
