Most AI apps for Mac write copy. nebra AI looks at your website, finds the spot where visitors drop off, and gets the job done: checking rankings, rewriting copy, reviewing a landing page, building a report.
It runs on your computer. You choose which AI does the computing, your cloud account or a local model. You see every step, and you can stop any step.
€99 per month plus VAT until December 31, 2026, then €149. Cancel monthly.
Three ways to get marketing done with AI. They don't differ in the model, but in what happens to your work afterward.
| Feature | AI in a browser tab | SEO tool subscription | nebra AI on your Mac |
|---|---|---|---|
| Knows your website | only what you paste in | yes, via crawl | yes, connected once |
| Makes the change | no, you do it yourself | no, it recommends | yes, one click into your CMS |
| Keeps running on its own | no, start over every time | reports, not work | yes, on a schedule |
| Where the work happens | in the vendor's cloud | in the vendor's cloud | on your computer |
| What you pay per month | about €20 to €25 | from about €50 to €140 | €99 per month plus VAT for the app, nothing extra. Plus your AI access, €0 to about €23 |
| Built-in marketing experience | general model knowledge | metrics and rankings | knowledge from over 800 A/B tests |
To be honest: for a quick question, the browser tab is better. It's already open. The difference shows up with the work that repeats every week, and with the task nobody ever finishes because it takes eight steps.
nebra AI does not come with its own AI. It drives the AI you already have an account with, or a model that runs entirely on your computer. That's why the app price contains no AI usage: we don't resell computing time to you.
What this means for your bill: on top of the €99 per month plus VAT, you need access to an AI. If you already have a Claude or ChatGPT account, it costs you nothing extra; the app uses it. If you don't have one, you have two options: a subscription for about €18 to €23 per month, or the local model for €0. We tell you this up front so there are no surprises later.
| AI access | What it costs | How it works in the app |
|---|---|---|
| Claude Code from Anthropic, marked "Recommended" in the app |
Claude account, Pro from about €18 to €20 per month | Full mode: the agents ask follow-up questions, you get approval cards, and you can resume a conversation later. The app installs and finds Claude Code on its own. |
| ChatGPT via Codex from OpenAI |
ChatGPT account, Plus about €23 per month | Text mode: no follow-up questions during the work, no approval cards, conversations can't be resumed. Codex must be installed on your Mac. |
| Google Gemini via the Gemini CLI |
Google account, AI Pro about €21.99 per month | Text mode, same as ChatGPT. The Gemini CLI must be installed on your Mac. |
| Qwen on your Mac local model via Ollama |
€0, no account, no sign-up | Text mode. Runs offline against the Ollama service on your computer. Makes sense from 8 GB of RAM; the app picks the model size based on your memory. |
If you really want the app to do the work, go with Claude Code. The difference is not the quality of the writing but the way it works: only there does an agent ask when something is missing, and only there can you pick up a started task later. With the other three options, a job runs in one go, with no questions along the way.
If your data must not leave the building, go with Qwen via Ollama. Then the entire chain runs on your computer: the app, the model, your data. No provider sees anything, and it costs nothing per month. The trade-off is speed and writing quality; a local model on a laptop is not in the same league as Claude.
And the most common case: you already have an account. Sign in once and you're done.
You assign, they deliver. Each one does one thing, and does it really well.
Finds the rankings you're missing, checks metadata and internal links, and tells you what to do first.
Spots what keeps visitors on your page from buying: a weak CTA, missing trust, a form that's too long.
Rewrites whatever is too bland or too complicated, in your voice, not the voice of a language model.
Builds the report you would otherwise click together yourself on Friday afternoon, as a PDF in your brand style.
Collects what the experts find as actions in your project, with impact and effort. Nothing goes live until you approve it.
The SEO check every Monday at seven, the weekly report on Fridays. Set it up once and you're done.
We spell it out instead of hiding it in the fine print. That way you know exactly where you stand.
nothing more is added to the monthly fee
per month until December 31, 2026, then €149, plus VAT
The ready-made marketing teams are included; there is no separate booking anymore. Over a year, that comes to €1,188 plus VAT, compared with an agency retainer that starts at around €2,000 per month. Both options are side by side on the pricing page.
nebra AI is a program on your Mac, not a login to a platform. Your credentials, your copy and your customer data stay where they already are: on your computer. There is no account with us where your company knowledge is stored.
For the language models, the app uses your own accounts. You decide which model handles a task, and you see what gets sent. That's where most privacy questions at mid-sized businesses end: not because we promise anything, but because the work doesn't leave your device unless you want it to.
If you want the app to work around the clock without leaving your work computer on, put it on a dedicated Mac mini. See how that looks in How it works.
Then the question isn't whether nebra AI is good, but whether it's the right fit next to what you have. Every comparison starts with what the other tool does better.
If you're here mainly for visibility: what the app actually checks and handles in SEO is laid out task by task in nebra AI for SEO.
Any Mac with Apple Silicon, meaning M1 or newer, running a current version of macOS. The app does not run on Intel Macs. The download checks your processor and tells you up front, so you don't download 100 megabytes for nothing.
Yes. The software is a monthly subscription: €99 per month plus VAT, cancel monthly. All experts, the ready-made marketing teams and ongoing updates are included.
On top of that you need access to an AI, because the app does not come with its own. If you already have a Claude or ChatGPT account, the app uses it at no extra cost. Otherwise, expect about €18 to €23 per month, or use the local model for €0.
The setup assistant offers four options: Claude Code from Anthropic (marked as recommended in the app, Claude account required), ChatGPT via Codex, Google Gemini via the Gemini CLI, and Qwen as a local model via Ollama.
The difference is not the quality of the writing but the way they work: only with Claude Code do the agents ask follow-up questions, show approval cards and let you resume a task later. The other three run in text mode, where a job runs in one go.
Yes. Qwen via Ollama runs entirely on your Mac, with no account, no sign-up and no internet connection to the model. It makes sense from 8 GB of RAM, and the app picks the model size based on your memory.
To be honest: a local model on a laptop is slower and less capable than Claude. If your data must not leave the building, it's still the right choice, because the entire chain stays with you.
Yes, as a BETA for Windows 10 and 11. The features are the same, but the Mac version is the more polished one. If you have the choice, go with the Mac.
About five minutes. An assistant walks you through connecting your website, tests the connection and detects existing credentials on its own. You don't need an IT department or a developer.
The work runs on your computer. For the language models, the app uses your own accounts, and you decide for each task which model does the work. We do not store your company knowledge. The only thing collected when you download is your email address for the link, nothing else.
It suggests changes and only publishes them once you approve. Results move to "Ready for review" on the agent board, and you check and decide. If you want to move faster, switch on turbo mode and the app decides on its own. That's a deliberate choice, not the default.
Pick the page you feel should be performing better. Connect it, ask your question, and see what comes back. Five minutes, no payment details.